Kashi

During my time on the Kashi account I had the opportunity to make a lot of things other than comps. Some of these things were recommendation decks about revamping parts of the site, some were digital ideas that had to be folded into an overall 360 campaign.

Except when noted, I was responsible for creating all aspects of the work.

Facebook POV, Kashi asked us for our recommendation on which Facebook features to integrate into the website
View PDF > (PDF, 1.59mb)

Strategy for the “Recipes” section, Strategic recommendations
View PDF > (PDF, 26mb)

Cereal Trial Event Campaign Ideas, Digital ideas that were part of an overall campaign
(Deck created by Kashi’s advertising agency, my work starts on p13)
View PDF > (PDF, 6.52mb)

Get Real Campaign Ideas, Digital ideas that were part of an overall campaign
(Deck created by Kashi’s advertising agency, my work is on p10-13)
View PDF > (PDF, 6.52mb)